Sourcery, an app that looks to streamline how restaurants and food purveyors order ingredients, has announced it’s plans to expand to several major cities at the beginning of 2015. To date, the fledgling company has been servicing businesses in San Francisco, but a $2.5 million investment has Sourcery planning to expand to Portland, Los Angeles and New York, according to Eater. Sourcery has remained relatively under the radar due to its localization, but TechCrunch notes that around 55 companies are on the waitlist for the app service, with customers spending $25,000-$500,000 per month on average. This is good news for those in the culinary arts as if Sourcery catches on nationwide, it could make the process of sourcing food much more efficient.
How Sourcery works
Sourcery brings price comparison, delivery, ordering and payment all to one application. Eater explains that the app connects the products and prices of purveyors into a friendly user interface. This makes it possible for chefs to order a multitude of specialized ingredients in one place, whereas the process of placing multiple orders through traditional channels could be very time consuming. Sourcery reports to be continually adding more purveyors to the app, meaning the site could serve as a high-end grocery store for chefs and other food providers. Imagine a chef being able to pick up a rack of lamb from a specialty butcher, local produce from a nearby farm and bread from the neighborhood bakery without having to fill out each order separately.
Ultimately, usage of one-stop shopping solutions like Sourcery will give chefs more time to focus on food. The app currently connects wholesale food suppliers with companies such as Airbnb, Palantir and Dropbox. TechCrunch notes that Sourcery also offers full analytic reports of the ordering process that can then be exported to QuickBooks, making it much easier for culinary ventures to monitor, track and budget inventory on a holistic level.
Essentially, Sourcery makes the process of stocking a restaurant much less convoluted. Though it’s impossible to predict how the application will expand geographically, the choice of locations for early 2015 show that the app is trying to make an impression in foodie territory. Once the app expands into those locales, it could very well branch out to other cities known for their food. For example, the app could find a place in the Austin culinary arts scene, Seattle, Boulder, Chicago or any other location with a rich culinary culture.